Shanda Sumpter: Biz Success Driven by Healthy Habits

You guys… I’m so excited to get into today’s episode with you! This week, I’m interviewing someone you’re gonna LOVE. Trust me.

Her name is Shanda Sumpter. She’s a true powerhouse.
Over the last year, I’ve gotten to know her SUPER well… and she’s inspired me pretty much on the daily with her badassery. We met on Clubhouse.  Well, actually I think I met her husband, Ash first.  And when we did finally connect off platform, I was THRILLED to learn she doesn’t live that far from me in San Diego. Instant besties and pretty much neighbors? I mean, it can’t get much better than that.
If you’ve been around for a hot minute in the world of online biz building, chances are you’ve already heard her name.
Shanda exploded onto the scene just a couple short years ago. She’s totally revolutionized how entrepreneurs grow their email lists through her unique strategies that focus on using summits and challenges.
She’s even revolutionized MY biz this year. Not even sure if she knows that. And I’m loving it.
This girl gets results. Thousands of entrepreneurs have not only grown their email lists… but have totally transformed the success of their businesses by adding more zeros to their bank accounts.
And that’s why I’m excited to interview Shanda today. Not only is she a brilliant biz owner, but her energy and focus is crazy amazing. And it’s completely driven by her healthy habits and hacks. Including what she calls flex time.  I’m sure we’ll get into that soon with her. So obviously you’re gonna love this convo.
Let’s get into it! Welcome, Shanda!
Interview Questions:
  • Shanda, you've got an amazing online biz. Can you share a quick recap on what you do in HeartCore Biz?
  • Can you tell us what you did before you were an online biz badass?
  • What was a turning point for you that brought you from the ‘before’ (what you previously did) to starting HeartCore?
  • Did you have any moment that made you question whether you’d made the right choice going into business for yourself?
  • What online tools have been the MOST influential in growing your biz - email? Social? Etc
  • How do you decide what goals to focus on, and which are going to distract you from your direction?
  • What kind of health hacks did you have to rely on while you were building your new biz?
  • Let’s talk about habits. And how they relate to your business success. How have your habits changed over the last year - not just because of what we’ve all been dealing with, but as you’ve watched your bizgrow exponentially?
  • Do you have any tried and true eating or sleep habits that keep you focused and productive?
  • If you could go back to the start of your current journey, would you do anything differently?
  • How do you balance work and life being a mom and entrepreneur?
  • How do you encourage your family to focus on their healthy habits as well?
  • What lessons or takeaways would you want an aspiring entrepreneur who’s focused on hacking her health to use as her grounding point in the next step of her journey?
Hayley closing CTA:
Thank you so much for that insight, Shanda. Wow. I told you guys how amazing she is, didn’t I?

I love how she leverages her habits for business success. She’s “case and point” that proves that healthy habits are the foundation for every single thing you do in life. Even your biz.

And that’s exactly the sort of thing we talk about in Habit Hackers. It’s my private membership group for creative professionals and entrepreneurs. 

Because here’s what I’ll tell ya… no matter what level of success you aspire to… even if you’re not aiming to be in the 2 comma club like Shanda… your habits are what will get you where you wanna go.

Knowing this, I’ve completely revamped my Habit Hackers membership. It still has all the awesome health hacks people have been asking me for for over a decade… but now it’s geared toward business-minded peeps.

So if you’re someone who is ambitious… has a thriving career… 

If you’re a creative professional… a small biz owner… an entrepreneur of any kind…

Then you know our needs are a little bit different.

So here’s what’s cool about Habit Hackers…

If you want career & biz tips… whether it’s to score a promotion or diversify your revenue streams, Habit Hackers is alllll about it. 

The people inside this group -- and the guest experts who join us in our private community each month -- are all on the same page. And it’s not BS type tips.  

What we talk about in Habit Hackers is REAL TIME INFO. Meaning, it’s fresh. In the now. Cutting edge. Plus tried and true solid business basics that have been proven for sustainable, scalable success.

If you want coaching & facetime with a mentor… that’s also in Habit Hackers. 

This month, I’m changing the schedule so there are 2 additional live biz coaching calls a month. This means you’ll be able to join me live 4 times a month (instead of just twice) to talk about your biz, your mindset, and how to prepare for all the amazing success headed your way. 

Plus we’ll have monthly Progress Parties where you can share your wins, chat about challenges, and dive into a Q+A session to prep for the month ahead.

Honestly, this is my fav part of Habit Hackers, which is why I decided to double up the live interactions.

If you want health hacks you can do even when you’re busy AF… well, that’s really the foundation of Habit Hackers. Because health doesn’t have to be this time-consuming ordeal. 

And if you’re not healthy in your body, mind, and emotions… well, your biz probably isn’t going to be thriving either. Because YOU are the foundation of your business and your career.

In Habit Hackers, you’ll pick up loads of healthy hacks for busy people with jam-packed schedules. And I totally get that for most people, there are other people you need to consider in your health journey. 

Like a partner or a family. Maybe a needy dog. JK haha. 

And that’s why the health hacks inside Habit Hackers are realistic. Small shifts that over time lead to holistic wellness. 

There’s a proverb that says “If you want to go fast, go alone. If you want to go far, go together.” That’s truly the intention of Habit Hackers. 

Community MATTERS. It’s really hard to do it alone. In Habit Hackers I’ve seen some truly astounding stories of people who have literally changed their lives because of the group. 

And guess what… their finances, their careers, their businesses? They’re all improved too. #facts

So if you wanna check it out, go to

And if you really want a screamin’ deal, look into the Annual Member option. 

You get two months free with that plan and you’ll also score my brand new Socialize Your Social media course. Which is a social media marketing training course valued at almost $500.

If you use social for your biz… or you WANT to reach more people faster and more effectively… you’re gonna want to get in that option. 

It’ll show you how to build the RIGHT kind of social media funnel to literally earn money in your sleep. Without having to spend all day online.

So my friends, I hope you enjoyed today’s episode. Be sure to look into Habit Hackers… I’ll drop the link here in the show notes and in this week’s newsletter…

And I’ll see ya online.